As SVP of BD at Datto, Rob’s role is to oversee different aspects of Datto’s programs including Community, Events, MDF, etc. Rob is also instrumental in developing Datto’s go to market strategy.
Rob has extensive awards including being Datto’s CRN Channel Chief every year since joining Datto. Rob is an award-winning speaker and has been recognized on many top executive lists. Rob also sits on several industry advisory boards, including the Board of Directors for CompTIA
Current Role: Start Date:
When was your company founded?
How many years have you been in the channel?
Is the Channel Leader the highest ranking channel executive in your company?
Who does the Channel Leader executive report to?
CRO Mark Cravotta
What are the top services/products sold through the channel:
BCDR, RMM, PSA, SaaS Protection, Security
What are your top channel accomplishments:
Recognized both personal and organization in all the top categories (CRN, ASCII, Informa, etc.). Hundreds of awards per year.
What is your largest channel challenge in 2022?
Helping partner with GTM strategies. Sales and marketing continue to be the greatest need for MSP’s worldwide.
How much do you expect to grow your channel in 2022?
Grow 10% to 20%
How much do you expect to grow your MDF (Marketing Development Funds) in 2022?
Grow 5% to 10%
What are your top channel goals for 2022?
Continue to build a security plan and story for our MSP channel
What else should we know about the Channel Leader or Channel Program?
Worldwide responsibilities including growing MSP business models in emerging markets.