Michelle Ragusa-McBain serves as Global Provider Elevate Lead and Channel MSP Evangelistt Cisco. Her mission is to help MSPâ€™s elevate and succeed through partnership with Cisco and the Provider Elevate community.
Entrepreneur Magazine named her as 1/4 people to inspire women to pursue a career in Tech, SMB Magazine recognized her one of the 150 most influential people in the global IT Business, Channel Futures named her top 50 Channel Influencers, and CompTIA awarded Women Leader Award.
Current Role: Start Date:
When was your company founded?
How many years have you been in the channel?
Is the Channel Leader the highest ranking channel executive in your company?
Who does the Channel Leader executive report to?
CEO Chuck Robbins
What are the top services/products sold through the channel:
Networking, Security, Collaboration
What are your top channel accomplishments:
Creating the first Cisco MSP community for SMB called Provider Elevate. Enabling training enablement and acceleration for our MSP’s for the Global Partner Organization around the world. Our grassroots community approach allows Cisco to show up in the technology channel ecosystem to drive awareness, education, and learnings for mutual success.
What is your largest channel challenge in 2022?
The largest channel challenge we experienced in 2022 is the shift in resources and focus to help support Ukraine during these challenging times.
How much do you expect to grow your channel in 2022?
Grow 20% to 30%
How much do you expect to grow your MDF (Marketing Development Funds) in 2022?
Grow 10% to 20%
What are your top channel goals for 2022?
To onboard new and grow existing partners in to our Cisco provider select program and help them grow their profits and business with Cisco solutions.
What else should we know about the Channel Leader or Channel Program?
I would also include our Channel Chief Oliver Tuszik, VP Alexandra Zagury, and Mike Maple in the nominations paving the way for our MSP’s to elevate.