To compete in the new digital economy, businesses often need to make significant shifts in their business operations & technical infrastructure to deliver on their ever-changing business goals. Many businesses are in the midst of their own digital transformation and are dealing with changes to their customer base where the primary customer of tomorrow might not be the top client of today. As Intel™s Director of US SMB Partner and MSP Marketing for Intel Corporation, Eric helps organizations thro
Current Role: Start Date:
Director of US SMB Partner and MSP Marketing 2013
When was your company founded?
How many years have you been in the channel?
Is the Channel Leader the highest ranking channel executive in your company?
Who does the Channel Leader executive report to?
What are the top services/products sold through the channel:
Silicon solutions to support edge computing, data center & cloud computing, and next generation IoT solutions.
What are your top channel accomplishments:
Helping 1000s of Intel channel partners grow their traditional sales business into MSP & CSP services businesses.
What is your largest channel challenge in 2022?
Helping channel partners grow their manageability & security solutions offering to deal with security issues happening in the cloud all the way to the data center.
How much do you expect to grow your channel in 2022?
Grow 5% to 10%
How much do you expect to grow your MDF (Marketing Development Funds) in 2022?
Even: Stay the same
What are your top channel goals for 2022?
Help partners grow their MSP & CSP business to support their SMB customers.
What else should we know about the Channel Leader or Channel Program?
Intel® Partner Alliance membership gives channel partners exclusive business-building opportunities, like entry to our global marketplace, advanced training, and promotional support all tailored to help grow their solutions business.