Dan Wensley is the CEO of ScalePad, the global leader in automated asset lifecycle management. He is entrusted with leading a team of great minds to help IT service providers sell more and service less by automating time-consuming processes for hardware, software, and warranty services.
With 25+ years in the ITSP/MSP ecosystem, Dan propels organizations to success by applying ingenuity, tact, and his innate understanding of the unique needs of the industry to develop high-performing teams.

Current Role: Start Date:

June 2019

When was your company founded?


How many years have you been in the channel?


Is the Channel Leader the highest ranking channel executive in your company?


Who does the Channel Leader executive report to?

Chris Day, Co-Founder & BOD

What are the top services/products sold through the channel:

ScalePad equips IT service providers with data-driven insights to create a better technology experience for their clients. Risk reports, real-time asset status, and extended warranty services are all available in one platform and help to streamline client tech buy-in.
Backup Radar is a global leader in backup monitoring, reporting, and compliance. Backup Radar reduces the risk of data loss with clear notifications of backup statuses, failures, and gaps, driving business and process efficiency.

What are your top channel accomplishments:

  1. Closed investment from Integrity Growth Partners to accelerate organic and acquisition growth
  2. Expanded our industry-leading server warranty coverage to six additional countries in EMEA.
  3. Released ScalePad Strategy and Digital Maturity Index which addresses the challenge of measuring, monitoring, and communicating risk in the client environment.
  4. Acquired Backup Radar, an end-to-end automation platform for backup monitoring, reporting, and compliance

What is your largest channel challenge in 2022?

Partners are still dealing with hardware supply challenges long lead times make improving or even maintaining their clients environments challenging. Uncertainty persists for MSPs as their SMB clients move to hybrid work from home models. Cybersecurity and risk management will continue to be top of mind for everyone in the channel. Macroeconomic issues over the next year might be a factor too rising inflation could stifle investment that might help the chip and semiconductor shortage.

How much do you expect to grow your channel in 2022?

Grow >30%

How much do you expect to grow your MDF (Marketing Development Funds) in 2022?

Even: Stay the same

What are your top channel goals for 2022?

1. Encourage partners to sell a broader part of our portfolio
2. Integrate partners/partner programs from a recent acquisition
3. Improve partner profitability

What else should we know about the Channel Leader or Channel Program?

Dan previously served as President at Passportal, is an accomplished Channel Chief, and has built a trusted reputation in the Partner ecosystem. Aside from being a pioneer in the MSP software market, he also helped guide the industry as a former board member of CompTIA.

Dan’s dedication to hard work in both business and leisures serves as a testament to why he has received many accolades, including 2021 SMB Channel Allstar, 2021 CRN Channel Chief, and more to come.